If Shopify traffic has plateaued for months, outsourcing SEO might help - but...

https://hectorsinterestingjournals.talesignal.com/posts/what-is-the-fastest-way-to-catch-up-on-shopify-seo-fundamentals

If Shopify traffic has plateaued for months, outsourcing SEO might help - but first find out what’s holding growth back. Ask for proof in Search Console non-branded traffic or organic revenue, and a clear plan for the work.