Discontinued Rolex models often trade above retail because limited supply meets...

https://milosimpressivejournals.quillnesty.com/posts/how-do-dealers-figure-out-what-a-rolex-is-worth-today

Discontinued Rolex models often trade above retail because limited supply meets strong demand—collectors and enthusiasts drive prices up. Insurance appraisals usually list replacement costs, not what buyers actually pay